Privacy Policy

    This Privacy Policy explains how Legal Pulse, a trading name of MAK LONGON GROUP LTD (Company Number: 16804393), whose registered address is O-I Building First Floor, The West Wing, Edinburgh Way, Harlow, Essex, England, CM20 2DB ("we", "us", "our"), collects, uses, and protects your personal data when you visit www.legal-pulse.com (the "Website") or engage our services.

    We are the data controller responsible for your personal data and are committed to protecting it in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

    1. Information We Collect

    We may collect and process the following categories of personal data:

    • Identity and contact data: name, email address, company name, job title, phone number.
    • Account data: credentials and profile information you provide when creating an account or using our AI tools.
    • Transaction data: billing information and payment details (processed securely by our payment provider, Stripe).
    • Technical data: IP address, browser type, device information, operating system, and pages visited.
    • Usage data: how you interact with our Website and tools, including inputs you submit and outputs generated.
    • Marketing data: your preferences for receiving communications from us.

    2. How We Collect Your Data

    • Directly from you when you contact us, sign up for an account, request a service, or submit a form.
    • Automatically through cookies and similar technologies when you use our Website.
    • From third-party service providers, such as analytics, payment processors, and authentication providers.

    3. How We Use Your Data

    We use your personal data for the following purposes:

    • To provide and deliver our consultancy services and AI tools.
    • To manage your account, process payments, and provide customer support.
    • To respond to your enquiries and communicate with you about our services.
    • To improve our Website, products, and services.
    • To send you marketing communications where you have consented or where we have a legitimate interest in doing so.
    • To comply with our legal and regulatory obligations.

    4. Legal Basis for Processing

    We process your personal data on one or more of the following legal bases:

    • Contract: where processing is necessary to deliver services you have requested.
    • Legitimate interests: to operate, improve, and market our business in a way that does not override your rights.
    • Consent: for non-essential cookies and certain marketing communications.
    • Legal obligation: where required to comply with applicable law.

    5. Sharing Your Data

    We do not sell your personal data. We may share it with trusted third parties who help us operate our Website and services, including:

    • Hosting and infrastructure providers.
    • Payment processors (Stripe).
    • Analytics providers.
    • AI model providers used to power our tools.
    • Professional advisers (lawyers, accountants).
    • Regulators or law enforcement where required by law.

    All third-party processors are required to handle your data securely and in accordance with applicable data protection laws.

    6. International Transfers

    Some of our service providers may be located outside the UK. Where personal data is transferred outside the UK, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses or adequacy decisions.

    7. Data Retention

    We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. When personal data is no longer required, we securely delete or anonymise it.

    8. Your Rights

    Under UK GDPR, you have the following rights:

    • The right to access your personal data.
    • The right to request correction of inaccurate data.
    • The right to request erasure of your data.
    • The right to restrict or object to processing.
    • The right to data portability.
    • The right to withdraw consent at any time.
    • The right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

    To exercise any of these rights, please contact us at support@legal-pulse.com.

    9. Cookies

    Our Website uses cookies and similar technologies to function correctly and to help us understand how visitors engage with our content. We use:

    • Essential cookies: required for the Website to operate (e.g. authentication, security).
    • Analytics cookies: help us measure and improve the Website (only set with your consent).

    You can accept or decline non-essential cookies via the cookie banner shown on your first visit, and you can change your preferences at any time by clearing the cookie storage in your browser.

    10. Security

    We have implemented appropriate technical and organisational measures to safeguard your personal data against unauthorised access, loss, or misuse. However, no method of transmission over the internet is completely secure.

    11. Changes to This Policy

    We may update this Privacy Policy from time to time. The current version will always be available on our Website. Material changes will be notified to you where appropriate.

    12. Contact Us

    If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at support@legal-pulse.com or write to us at: MAK LONGON GROUP LTD, O-I Building First Floor, The West Wing, Edinburgh Way, Harlow, Essex, England, CM20 2DB.

    Legal Pulse | MAK LONGON GROUP LTD | Company No. 16804393 | Last updated: 15 July 2026